05: Why It’s Essential to Brand Your Podcast with Justin Schenck

To make your podcast stand out against the competition, you need a strong brand: A beautiful logo, a great concept, a specific ideal listener, and what makes your show unique. This is just one of the topics you’ll hear from my guest, Justin Schenck, host of The Growth Now Movement and founder of PodBrand. 

The Growth Now Movement is listed by Inc. Magazine as one of the Top 8 podcasts every entrepreneur must listen to.

In this episode, you’ll also learn:

  • The secret to how Justin got top guests on his show from the start

  • Why you need a vision for your podcast

  • The top 3 reasons people listen to podcasts

  • How podcasting solves your social media content creation issues

  • How to share your podcast on social media to stop people’s “death scroll” and get them to pay attention and listen

  • How to design your podcast logo

  • Why you need consistent branding throughout your show

  • Why you need to niche down in your podcast

  • How to use your podcast as a lead magnet

Links:

Find Justin at PodBrand.io

Listen to The Growth Now Movement https://growthnowmovement.com/podcast/

Listen to my episode on The Growth Now Movement “Why You Should (or Shouldn’t) Have a Podcast with Kelly Smith” 

Follow Justin on Instagram https://www.instagram.com/justintschenck/ 

Let’s connect!

Join The Podcast Launchpad Facebook group:

https://www.facebook.com/groups/thepodcastlaunchpadcommunity

Or connect with me on Instagram:

https://instagram.com/angela.kelly.smith

Angela Kelly Smith

I am the host of Podcast Launchpad, the founder of the Women Podcasters Academy, and the author of the Podcast Launch Playbook.

https://angelakellysmith.com
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06: Picking the Perfect Podcast Category

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04: What Should My Podcast Be About?